How to write survey questions

What is the key to writing good survey questions?

Clarity

Complexity

Confusion

Contradiction

Which of the following is an example of a leading survey question?

Don't you agree that this product is the best on the market?

How satisfied are you with our customer service?

Please rate the quality of our products on a scale of 1 to 5.

What improvements would you like to see in our services?

Which of the following is an example of a double-barreled survey question?

How satisfied are you with the quality and price of our products?

What do you think about our customer service?

Rate your experience with our website and mobile app.

Would you recommend our company to others?

Which of the following is an example of a Likert scale question?

Please rate your agreement with the following statement: 'I am satisfied with the service provided.'

How likely are you to recommend our products to others?

On a scale of 1 to 10, how would you rate our delivery speed?

What is your preferred method of communication with us?

Which of the following is an example of an open-ended survey question?

What improvements would you suggest for our products?

How likely are you to purchase from us again?

On a scale of 1 to 5, how would you rate our customer support?

Do you prefer online shopping or in-store shopping?

Which of the following is an example of a demographic survey question?

What is your age group?

How satisfied are you with our services?

What is your favorite color?

Where do you usually shop for groceries?

Which of the following is an example of a rating scale survey question?

On a scale of 1 to 10, how satisfied are you with our products?

What is your favorite movie genre?

How often do you exercise per week?

What type of cuisine do you enjoy the most?

Which of the following is an example of a skip logic survey question?

If you answered 'No' to the previous question, please skip to question 10.

What is your favorite food?

How often do you travel for leisure?

Rate your experience with our online booking system.

Which of the following is an example of a matrix survey question?

Please rate the following attributes of our product on a scale of 1 to 5: Quality, Price, Customer Service.

How likely are you to recommend our company to others?

What is your preferred mode of payment?

Which social media platform do you use the most?

Which of the following is an example of a dichotomous survey question?

Do you prefer coffee or tea?

How satisfied are you with our delivery times?

What is your favorite holiday destination?

Rate your experience with our customer support team.

What is the purpose of a pilot test in survey research?

To identify and correct any issues with the survey instrument before full implementation

To collect data from a small sample of respondents for analysis

To finalize the survey questions without any revisions

To compare survey results across different demographic groups